Not my best link there, but piper's piping made me think of people, especially your employees, piping up or rather posting on Facebook or some other social media, something less than optimal about your business, your customers or maybe your staff.
This is something then out in the public domain that could damage your reputation, that you've worked hard to build... not something you want to see. But what can you do? As I hope you've already picked up from the previous 10 days, it's about setting expectations. A good place to do this is in your employment contract or handbook, or maybe just having a dedicated social media policy.
We can help you write and develop a suitable social media policy so it's clear to your staff what they can and cannot do and what will happen if they get it wrong. Please contact us if you think this is something you'd like to have in place.